WALTHAM, Mass.--(BUSINESS WIRE)--
NeuroMetrix, Inc. (NASDAQ:NURO), an innovative health-care company that
develops wearable medical technology and point-of-care tests that help
patients and physicians better manage chronic pain, nerve diseases, and
sleep disorders, today announced an agreement with Advantage Consumer
Healthcare to expand distribution of its Quell wearable pain relief
technology into mass merchandisers, chain drug stores and other retail
opportunities.
Advantage Consumer Healthcare is a leading full-service sales, marketing
and supply chain company with strong connections throughout the retail
sector. It specializes in launching new products into multiple
distribution channels. One area of expertise is managing the transition
of healthcare products from prescription to over-the-counter sales. The
Advantage leadership team has successfully launched and managed over 45
brands resulting in $2 billion in retail sales.
"We are excited to have Advantage lead our retail launch. Retail
expansion is a key component of our strategy, combined with an ongoing
relationship with healthcare professionals," said Frank McGillin,
NeuroMetrix Senior VP and GM Consumer. "Advantage demonstrated a unique
understanding of the marketplace and how to create new categories within
the major US retailers. Their portfolio is primarily high growth,
cutting edge brands such as Quell."
Quell is an easy-to-use, over-the-counter device for relief of chronic
pain. This first-of-its-kind wearable device utilizes NeuroMetrix's
patented, non-invasive nerve stimulation technology to provide 100%
drug-free pain relief. It is designed for people with nerve pain,
sciatica, osteoarthritis and fibromyalgia, among other conditions. Quell
is currently available through select healthcare professionals and
online at www.QuellRelief.com.
Greg Bradley, President and CEO of Advantage Consumer Healthcare said,
"We are excited about the opportunity to utilize our experience to help
NeuroMetrix launch Quell at retail. The time is right for their patented
technology and we believe it can make a real difference for millions of
Americans suffering from chronic pain."
About NeuroMetrix
NeuroMetrix is an innovative health-care company that develops wearable
medical technology and point-of-care tests that help patients and
physicians better manage chronic pain, nerve diseases, and sleep
disorders. The company is located in Waltham, Massachusetts and was
founded as a spinoff from the Harvard-MIT Division of Health Sciences
and Technology in 1996. For more information, please visit www.QuellRelief.com
and www.NeuroMetrix.com.
About Advantage Consumer Healthcare
Advantage is a full-service sales, marketing and supply chain company
that offers a new and unique solution for companies that are focused on
OTC health care. Their partners average 25 years of experience and have
worked in senior roles with some of the best health care companies in
the world. They have also worked with retailers to drive both category
and brand sales and profits. http://www.advantagechc.com
View source version on businesswire.com: http://www.businesswire.com/news/home/20150810005977/en/
NeuroMetrix, Inc.
Thomas T. Higgins, 781-314-2761
SVP and
Chief Financial Officer
neurometrix.ir@neurometrix.com
Source: NeuroMetrix, Inc.
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